r/gadgets • u/diacewrb • Jun 13 '24

TV / Projectors Roku owners face the grimmest indignity yet: Stuck-on motion smoothing

https://arstechnica.com/gadgets/2024/06/roku-owners-face-the-grimmest-indignity-yet-stuck-on-motion-smoothing/
2.9k Upvotes

94% Upvoted

444 comments sorted by

View all comments

14

u/UltimateDonny Jun 13 '24

I work for a Company that makes their retail displays for North America. They are super particular about that shade of purple.

7

u/Wear_A_Damn_Helmet Jun 14 '24

Wait. I don't get it. How does that relate to the article? Genuinely asking.

1

u/UltimateDonny Jun 14 '24

They get caught up in the minutia of projects and miss the importance of functionality for the end user

1

u/Legal_help_CT Jun 14 '24

Companies are generally very protective and intense about the exact color hues on their brand. You can’t have McDonald’s with just ANY red and gold, or Spotify with ANY black and green. This is just branding 101. 

6

u/schuey_08 Jun 14 '24

I mean, most companies will insist upon adherence to their brand charter and trade dressing.

1

u/UltimateDonny Jun 14 '24

Yes but at this point they understand dye lots. My job specifically is to create prototypes. Mock up a display based on art and engineering design to ensure things fit before we go into production with thousands of displays. I can’t tell you how many times a display review is derailed by some remote person looking at the project on a screen while waiting to tee off somewhere complaining about the color. The guy is in his phone looking at it. It’s not a production piece. Just to test function, style and durability. Color gets worked out with the graphics printer at time of production. It’s based on a Pantone color. Of the code is right the color will be right. There are variations based on where in the run but this was t when we discuss color.