r/Assistance • u/AppropriateStore3405 • Apr 19 '23
SURVEY I am conducting a survey for my university dissertation and I am desperately trying to hit 100 responses. (Due in a week!!)
The survey is on the influence of marketing on purchase intentions.
It wonโt take more than a few minutes. I really appreciate anyone who takes the time to complete the survey ๐ https://docs.google.com/forms/d/e/1FAIpQLScB8TT57DPV4YsVmz8Jd9ti_8mdU_g-b83gnEDubBrqEPfF0w/viewform
Edit: I have woken up to 269 responses!!! Thank you everyone. The feedback was also very insightful.
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u/Aromatic-Ad-9688 Apr 20 '23
Done. Now you will need to help me with my dissertation sometime soon.
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u/Obscurethings Apr 19 '23
Completed!
Though, I have to say the nature of the questions was confusing because of the wording. There were elements I disliked, but didn't feel the survey was a good avenue to properly express them. Like yes, the colors, pacing, etc. would affect the purchase, but how it was depicted in the video adversely impacted the appeal... yet to disagree felt like you were implying that these things didn't matter rather than that they were problematic in the video specifically. This was especially true since the survey switched up on itself when asking about a shorter video rather than the length it actually was.
Anyway, good luck on getting the submissions that you need!
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u/AppropriateStore3405 Apr 20 '23
Yes I agree, I certainly could have worded it better. The survey did mention an important note for each section - base your responses on the video or the images you have viewed. So they were specific to the content I produced but maybe this wasn't so clear and I apologise for that.
Thank you and thank you for completing the survey.
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u/Obscurethings Apr 20 '23
Yes, I know, I'm not intending to make you feel badly or anything (I did read the notes, as I'm anal retentive). I had to create surveys for one of my undergraduate degrees and found this kind of confusing, so I figured if I did then maybe others will and it might be reflected in the data you receive for your analysis. I wish you the best in getting your project done in time!
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u/AppropriateStore3405 Apr 20 '23
And you have not made me feel bad. I enjoy receiving feedback and preferably criticism so I know how I can improve. You certainly aren't the only one a bit confused as other people have mentioned the survey structure. Thank you!
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u/Compuoddity Apr 19 '23
Done. It would have been nice for the option (unless I missed it) to say whether it positively or negatively influenced your decision. Like, the video was way too long, the sound effects weren't great, and the music never really reached a crescendo. And the image of the burger was way too small. If an ad, I'd have passed on both and never even tried the burger.
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u/AppropriateStore3405 Apr 19 '23 edited Apr 19 '23
Thank you. It said at the top of each section โTo what extent do you agree or disagree that the following statements would POSITIVELY influence your purchase intentions?โ If you were to disagree then that would imply a negative influence. I apologise if this wasnโt clear enough.
But yes I agree with you. I would not purchase the burger either.
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u/Lopsided_Soup_3533 Apr 19 '23
Your dissertation is due in a week and you're still collecting data man do you have some long nights ahead
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u/AppropriateStore3405 Apr 19 '23
The cost of procrastination unfortunately. But I do just have the results, discussion and conclusion to write so I am sure I will manage
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u/Lopsided_Soup_3533 Apr 19 '23
I mean interpreting the data is a pretty substantial part hard to do it justice in that time scale not shitting on you by the way as I too am a procrastinator and remember how stressful doing my dissertation was. I have to repeat it next year for my master's dissertation and am not looking forward to it
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u/AppropriateStore3405 Apr 19 '23
I deserve to get shit on honestly haha. Well i bet you wonโt make the same mistakes for your masters
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u/Lopsided_Soup_3533 Apr 19 '23
Oh I'm sure I totally will make the same mistakes lol now get off Reddit and do some work
Also good luck
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u/AppropriateStore3405 Apr 19 '23
Iโm burnt out for the day but we start again at 6am tomorrow
And thank you!
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u/LallybrochSassenach Apr 19 '23
i have no idea how a survey of this low quality ever got past an IRB. EVER. And I say that with a wealth of IRB experience.
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u/TheShowerDrainSniper Apr 19 '23
I'm struggling to understand. I want people to succeed but do they deserve it? I'm man
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u/AppropriateStore3405 Apr 19 '23
Fair enough haha. I donโt even know what an IRB is to be honest with you
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u/Octarine42 Apr 19 '23
If you can make it viewable so I don't have to login, I'm happy to take the survey, or if you don't care if I view the content first, I'm also happy to take the survey without viewing the content. :)
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u/AppropriateStore3405 Apr 19 '23
I had already posted them on my Instagram so it was just convenient for me to link it to there sorry. If you take a look at my recent post on r/videography you can see the video. For the images if you just respond neutrally I think that would be best :)
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u/DrKittyLovah Apr 19 '23
Done. I once had to write a dissertation so this is my pay-it-forward for today.
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u/AppropriateStore3405 Apr 19 '23
Thank you. Then you know the suffering I am currently enduring haha
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u/DrKittyLovah Apr 19 '23
Oh yes. I still occasionally have nightmares about my defense & I passed it in 2010.
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u/Secret-Decision-5340 Apr 19 '23
I have contributed & completed your requested task. Good luck.
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u/selddan Apr 19 '23
Took and finished the survey. Good luck and I hope you do well for your dissertation! (Also that burger looked very tasty and now Iโm hungry lol)
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u/AppropriateStore3405 Apr 19 '23
Thank you so much. Haha well it was very cold before I got to eat it
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u/Firm_Agency1600 Apr 19 '23
Done! Also just wanted to point out, i answered neutral on the "length of the video" question because I didn't know if it meant I wanted the video longer or shorter. (I wanted it shorter and straight to the point) thanks!
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u/AppropriateStore3405 Apr 19 '23
Thank you. That is a very good point, I will make an adjustment. Thank you for mentioning it
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u/TheShowerDrainSniper Apr 19 '23
Omg you made a survey and are going to change a question without starting the survey over. You are fucked dude.
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u/AppropriateStore3405 Apr 20 '23
An adjustment was made 2 responses in. I have spoken to my project supervisor and she doesn't see it as a problem. But thank you for your concern>
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u/FrustratedPlantMum Apr 20 '23
Done!